March 17, 2011 by DJ Elroy
Think about it.
Remember when you loved Band X? When they were just “your” little secret?
And then suddenly everyone knew about them. They still played the same songs, but now that you had to share them with everyone else, they just didn’t have the same appeal. The music wasn’t too bad, but, well…
And then the new album came out. All of a sudden Band X wasn’t Band X anymore. The music was manufactured. Even the band had changed. The image. The attitude. Everything’s been taken in a new direction. Something more palatable to the mainstream. Something more radio friendly.
Don’t you hate when this happens?
Not saying it happens all the time. But it happens too often for my liking.
Is there a solution to this problem?
But does the band even consider this a problem at all? Aren’t they trying to win the most fans? Get radio play? Widespread exposure? Why is this a bad thing?
It’s not. But selling out who you are for money, letting a focus group at the record label decide the direction of your music, that’s the problem.
I encourage (and expect) artists to evolve and grow. But when it’s artificial, when it’s manufactured by suits and not musicians, then your band loses credibility.
Lose that and you’ll lose fans.